RdP holds an effective internal analysis tool, essential to interact, communicate, sell and lead the online client’s market, through the identification of Key Profiles (key people/renowned Influencers), able to move a large number of users toward a specific product or service.

Mentor monitors and analyses the web scenario in terms of Influencers and Bloggers, in order to identify information about who and how many they are, their personal and professional profiles, their communication channels and the topics they talk about, their followers’ number.